imblogging.2yf.net » SEO

The Hybrid Blog and Ping

admin — Fri, 19 Oct 2007 15:53:22 +0000

For the past two years, one of the best SEO inclusion tactics was the use of blogs. Blogs have become a base standard in SEO marketing, but as times change, so does the efficacy of any tactic.

With that said what worked two years ago certainly isn’t the same thing that’s working now. The worst part is that uninformed marketers are still teaching the old methods of SEO marketing with blogs to the masses.

In this article, you will be enlightened to the newest form of SEO marketing with blogs.

Let’s begin by eliminating a huge fallacy.

The blog and ping is a process by which you post a snippet of information from your site to a blog (mainly blogger.com) with a URL to your site included, and then notify Yahoo that a post exists on this blog. The idea is that your blog will be spidered quickly by both Google (due to blogger.com) and Yahoo.

You only need to blog and ping a maximum of 10 pages from your site. The entire purpose for doing this is to attract search engines to your site and let them spider the rest of your site on their own. You can equate this process to renting links. You simply rent one link to your site in order to get the spiders to visit your site.

Unfortunately money hungry marketers came along, didn’t understand the concept, and then took it upon themselves to teach people that every page on your site required blogging and pinging. To top it off, these same uninformed marketers began teaching their followers that three pages should be processed every 15 minutes.

The blog and ping isn’t as effective as it was a year ago because of these numbskulls.

With that said, it was time for the process to evolve. Its efficacy was diminished due to misuse and misguided education.

So where has it evolved to?

It’s evolved into an organic blog that grows of its own. This blogging system receives its data from remote sources and posts on a consistent, yet infrequent basis. It pulls usable and visitor friendly data from a variety of sources, while still hosting the links you want found by the search engines. This blog informs over 50 blog directories every time an automated post is made, making it extremely valuable to the search engine algorithms.

How is this accomplished?

First, you need WordPress (http://wordpress.org) and RSS to Blog (http://www.stealthtrafficsecrets.com/rsstoblog.html). Once you’ve downloaded both of these, make sure you install them.

Once installed, configure WordPress per the instructions found here: http://www.stealthtrafficsecrets.com/wordpress-tricks/.

Second, create a list of links from your site which will be used in this new hybrid blog and ping tactic. One of the bonuses for RSS to Blog is a tool that does this automatically for you.

Third, add these harvested links to the RSS to Blog system and hit save. Set your cron to post out as often as you like and you’re done.

That’s it in a nutshell.

There are a couple of additional points I need to make,

First, when using RSS to Blog you also have the ability to add additional data from other sources in order to make your WordPress blog readable by the masses.

Second, the WordPress tricks book gives you the knowledge to make your blog more search engine friendly as well as providing a list of blog directories that are automatically notified every time you make an entry.

With this tactic revealed, it’s my intention for you to enjoy the quick search engine inclusion that comes as a result of implementation.

This article has been authored by Keith Baxter, the editor and publisher of the fast selling video newsletter at http://www.StealthTrafficSecrets.com. If you wish to learn how to drive massive amounts of traffic to your website, then subscribe to the site now? it’s only $7.00 per month!

Blogging on Ecademy Will Boost Your Web Site

admin — Fri, 12 Oct 2007 09:00:06 +0000

For many people blogging is the way in which they are able to update their web site with new information and fresh content. As such, blogs are a great way of gaining returning visitors to your web site.
However, there are other places you can post blog entries which can also affect the popularity of your web site. One such place is Ecademy.com.
Ecademy is the world’s largest online network of people in business. Once you sign up as a member you get access to the blogging system within Ecademy. This allows you to post entries to the Ecademy blog. You can post anything, as long as it is not an advertisement.
However ? and here’s the important part ? if your blog entry on Ecademy includes a link back to your own web site you will benefit. That’s because Ecademy is one of the world’s most frequently updated web sites; it changes every minute. As a result it is adored by the search engines who re-index Ecademy several times a day in some instances.
This means if you post a blog entry on Ecademy, include in it some keywords related to your site and have a link to your site in your signature, you will be indexed by the likes of Google. Once your link is seen within Ecademy you get a bonus benefit. Not only is your link followed through by the search engines, but because your link is on a high profile site, your site is seen more favourably.
However, you need to ensure that your entry on Ecademy is real content ? no keyword stuffing for instance. If your entry is not useful it can be removed by the Ecademy staff. Even if it is allowed, Google will not see your site as important if your blog entry isn’t focused on what your site is about. But if you post entries onto Ecademy which are directly related to your web site you will see search engine benefits.
Furthermore, you’ll also see many people visit your site as a direct result of your link in the Ecademy blog. So, don’t just think of blogging on your own site; add your blog postings to Ecademy as well.
For more answers to blogging questions you can get a free guide to the Top 15 Questions About Blogging from: http://www.infoselling.com/blogging/howtoblog.htm
Graham Jones is a psychologist who has specialized in the way we use the Internet. He is an author of 27 books and thousands of articles. He runs Infoselling.com where you can get a FREE report on how to sell your own information products, ebooks, reports and articles online.
http://www.infoselling.com

Blogging Can Improve Your Search Engine Ranking

admin — Fri, 12 Oct 2007 08:57:35 +0000

Search engines are after one thing ? providing their users with the most relevant and up to date information to match the search term that was used. Search engine results are no good to users when the information doesn’t relate to the search term.Â Nor are the results any good if they are old. People expect the most up to date, fresh information that is relevant to them.
That’s why search engines love sites which are highly focused on a specific subject and which have regularly updated content. If you add material to your web site every day, you will get noticed by the search engines. If the information you add to your web site is directly centred on the precise focus of your site, all the better as far as the search engines are concerned.
That’s why blogging can improve your search engine ranking. Blogging allows you to add content quickly and easily to your web site. However, you need to ensure two things:
1. The blog must be hosted at your domain ? not at blogspot.com. or any other of the blogging hosts.
2. The blog must contain relevant content and links which are well within the focus of your site.
A blog which is an online journal won’t help your site’s search engine ranking because the content isn’t that relevant to the focus of your site. An online journal style of blog is unlikely to have keywords in the entries.
What this means is that your blog needs to contain hints, tips and short articles. It can contain summaries of articles which are carried in full on other pages. In short, your blog needs real, valuable content.
If you add real content to your blog pages, at the very least a couple of times a week, you will notice your blog gaining interest by the search engines. You will also see that your blog becomes a much more important ‘entry point’ for people who visit your web site. That’s an indication that your blog page is gaining ground in the search engine rankings. And that will be due to its regular updating.
For more answers to questions on blogging you can get a free guide to the Top 15 Questions on Blogging from http://www.infoselling.com/blogging/howtoblog.htm
Graham Jones is a psychologist who has specialized in the way we use the Internet. He is an author of 27 books and thousands of articles. He runs Infoselling.com where you can get a FREE report on how to sell your own information products, ebooks, reports and articles online.
http://www.infoselling.com

Small / Medium Business Blog Process Outsourcing as a Website Traffic Building Service

admin — Tue, 28 Aug 2007 17:10:29 +0000

You are a small or a medium business owner. You have a well designed business website. It is a Search Engine Optimized (SEO) website for a limited set of keywords. However, with changing rules of SEO and new competitors entering the market, your select keywords stand a slim chance of surviving the onslaught.

What are the chances that your website will remain on the top when a potential customer searches those special keywords on a search engine? To make matters worse, Search engines change their algorithms without any notice and suddenly your site is no longer in top 10 results. So what is the solution?

How about hiring a Blog Outsourcing company to add a Business Blog to your website? (If you are not familiar with Business Blogs, read my earlier article here: http://ezinearticles.com/?id=50041 ).

A business blog can do the SEO magic when it is embedded to your business website. Business blogging needs discipline to write every other day to bring potential customers to your business website. If you have the time and inclination, you may write the business blog yourself. However, if you feel, you should concentrate on your business; you can outsource this task to a Blog Outsourcing Company. Here is a link to first such company: http://www.ideologicllc.com.

What are the benefits of a Business Blog?

1. Improves searchability of your business website, thus increasing the chances of prospective clients visiting your business website.

2. A Business Blog provides instantaneous Customer feedback with comments.

3. A Business Blog has a potential to become centralized knowledgebase with articles containing tips and tutorials about correct usage of the products or services.

4. You can use a Business Blog to share product development status, thus passively achieving pre-launch marketing of the product.

5. The Business Blogs can help in branding a product online.

6. Your Business blog can help in building your business reputation.

7. Believe it or not, a business blog can project you as an expert in your niche business area.

8. Business blog lets you do your own “press release” on the website.

What happens when a business blog is outsourced?

A blogger from the Business Blog Outsourcing Company meets with the business owner or representative once every month and strategically selects few topics which are of interest to the company’s current and prospective clients and prepares keyword rich articles to be published on the company’s blog either every other day or once in a week, depending on the plan selected by the company. Results can be phenomenal. Instead of select keywords for the website, each blog posting has separate keywords which are used by the potential customers searching the internet for specific products or services.

What is the justification for outsourcing a Business Blog?

It is said a business person must concentrate on expanding and improving the business. If he/she tries to do everything, then nothing gets done. So, if a task can be done by secretary, it must be done by a secretary and if a task is difficult or there is lack of time, hiring outside help maybe the best way to get that task done. Business blogging is same way. Writing is a time consuming task, so it is better left to a professional blogger or writer who can better construct the article, intersperse it with business-specific keywords keeping search engine criteria in mind.

Can a professional writer or a blogger do justice to the task of writing about a business, product or service, where he/she has no expertise? The answer is yes. This is no different from a situation where a professional writer writes articles in a magazine about various businesses, products and services. Knowledge can always be gained and then combined with the skills of a professional writer. End result is an article that captivates reader’s attention till very end and has a potential of converting a prospect to a loyal customer.

Harish Keshwani is a Strategic Blogging Consultant, Software Developer, Blogger and an Entrepreneur. He is focused on consulting and guiding small and medium businesses in setting up their blogs and managing it for them as an outsourced process.

He guides corporations of small and medium size to realize the potential of blogging for their business. With appropriate content, he helps companies to keep their customers satisfied and in close touch. He promotes blogging as a marketing and customer response tool to the companies.

His contact information is: Email: businessorati-at-gmail-dot-com Company: Ideologic L.L.C.-A Small/Medium Business Blog Process Outsourcing Company. Website: http://www.ideologicllc.com

Blogging: A Profit Making Internet Option

admin — Mon, 16 Jul 2007 08:51:25 +0000

Blogging is a relatively new form of communication, closely related to the newsletters of days long past. Your thoughts, ideas, and activities are posted for the world (or a chosen few) to view, and if you choose to include the option, leave a comment.

Â By creating a Blog and adding to it every day or relatively often, you create in your reader a desire to see “what was said next”. They will return to read what you post next. Particularly, if what you posted the first time is interesting, valuable information, presented in a manner that is fun to read. A few ideas to get you off and running with your informational Blog, might include: travel, a new baby, planning your wedding, building a new business, working with your clients, developing a new product, counting your blessings, or ideas you are interested in sharing.

No matter what topic you choose, if your goal is to create an unending stream of income, generated by your Blog site, through promoting products, sites, and opportunities to visitors such as yourself. This book will help you attain your goal.

An alternative to the news filled Blog, which includes entries on a regular, or daily basis, is the Informational Blog. An Informational Blog is a site where information is presented on the one page format, along with any advertising you wish to include, and the content is so intense that it draws people back time and time again to reuse the site. Informational Blogs can be as long or short as you wish. Informational advertising links run down either side of the page, promoting topics similar to the one you are writing about.

These Blogs are chock full of information, links, ads, and ideas that promote the content or purpose of the Blog. A Blog of this type will run on “Auto-Pilot” for many weeks at a time, just earning you money, while you go out and play with the kidlets, take a vacation, or build a “real” business on the side.

Have a desire to communicate and something important to say, Blogging can get your point across. Concentrating your knowledge on one topic brings a specific traffic to your site. Jan Verhoeff is an expert at making affiliate links work. Contact her at eBiz Brand Performance.